If your previous attempts to sell have failed, here’s what NOT to do next.

Not every agent is created equal; if your agent couldn’t sell your home, it doesn’t mean your house is unsellable. My team and I sell previously expired or canceled listings all the time—sometimes for more than what the other agent tried (and failed) to sell it at. 

That being said, if your home stagnated on the market for months before the plug was pulled, you need to be prepared to enact some sort of dramatic change by way of price, condition, marketing, or representation. Today I’m sharing the top five mistakes I see unsuccessful sellers make to remedy their situation.

Cited below for your convenience are timestamps that will direct you to various points in the video. Feel free to watch the full message or use these timestamps to skip to topics that interest you most: 

0:27 — Expired/Cancelled Seller Mistake No. 1: Simply giving up 

1:27 — Expired/Cancelled Seller Mistake No. 2: Not changing your strategy

2:08 — Expired/Cancelled Seller Mistake No. 3: Not being open to interviewing a new agent      

3:05 — Expired/Cancelled Seller Mistake No. 4: Hiring a ‘yes’ agent 

4:19 — Expired/Cancelled Seller Mistake No. 4: Not focusing on the bigger picture 

I hope you found value in this message; share this video with someone you know who’s been struggling with a home sale, and show some social media love while you’re at it. If you have any ideas for future video topics, don’t hesitate to send them my way. Reach out by phone or email if you ever want to chat with me and my team about revising your home selling approach. We’re always here to help!